About Elra: Craftsmanship, Care, and Conscious Luxury

Elra is an Indian demi-fine jewellery house by Aveenyaa Demifine Private Limited. We create elegant, everyday pieces in high-grade stainless steel with an 18K gold PVD finish that glows like dusk light. Every design is hypoallergenic, water-resistant, and ethically made. Thoughtful craft meets lasting beauty, so you can wear what you love more often. This FAQ shares how we care, how we ship, and how we stand behind every piece, so you can shop with confidence and enjoy your jewellery for years.

🛍️ Orders and Shipping

Orders placed before 12 PM IST usually dispatch the same working day, depending on courier pickup. Orders placed later, on weekends, or on public holidays ship the next working day. Delivery timelines vary by location and appear at checkout. See our Shipping & Delivery Policy for more details.

Yes, if your order has not been dispatched. Contact our support team immediately with your order ID. Once shipped, the address cannot be changed, and reshipping fees may apply. See our Shipping & Delivery Policy.

Yes. We offer free shipping on all prepaid orders across India. Cash-on-Delivery orders include a ₹100 convenience fee and are available for orders up to ₹6,500. See our Shipping & Delivery Policy.

You will receive SMS, email, and WhatsApp notifications with live tracking once your order is dispatched. See our Shipping & Delivery Policy.

🔁 Returns, Exchanges and Refunds

We accept returns and exchanges of unused, unworn items within 30 days of delivery. Items must be in original packaging with tags intact. Replacement products will be shipped after passing our quality inspection. See our Return, Exchange & Refund Policy.

Custom or personalized pieces, hygiene-sensitive jewellery such as piercings, clearance or final-sale items, and promotional gifts are not returnable or exchangeable. See our Return, Exchange & Refund Policy.

If your item arrives damaged, defective, or incorrect, share a short unboxing video and clear photos within 48 hours of delivery. We will arrange a free replacement, store credit, or refund. See our Return, Exchange & Refund Policy.

Refunds are issued to the original payment method or via UPI for COD orders. Processing usually completes within 7 to 10 business days after quality inspection. See our Return, Exchange & Refund Policy.

A ₹100 deduction applies for refunds to cover return logistics. If you choose store credit, there is no deduction. See our Return, Exchange & Refund Policy.

💎 Warranty and Repairs

Yes. Every Elra piece includes a lifetime plating warranty for natural fading or discolouration and a 6-month repair warranty for clasps and stone settings. See our Repair & Warranty Policy.

The warranty covers natural plating fade, tarnish, and manufacturing defects. It does not cover damage caused by perfume, chemicals, moisture, impact, or misuse. See our Repair & Warranty Policy.

Email support@elra.in with your order number, photos or videos of the issue, and a short description. Our team will guide you through the process. See our Repair & Warranty Policy.

💳 Payments

We accept all major credit and debit cards, UPI, digital wallets, and net banking. All payments are securely processed in INR through encrypted gateways. See our Payments & Security Policy.

Yes. COD is available for eligible orders up to ₹6,500. A ₹100 convenience fee applies. COD orders may require verification before dispatch. See our Payments & Security Policy.

Refunds for COD orders are issued via UPI transfer once you share a valid UPI ID with us through official email. See our Payments & Security Policy.

💛 Jewellery Materials and Care

Our jewellery is crafted in high-grade stainless steel with an 18K gold PVD coating for durable shine. Every piece is nickel-free, lead-free, and cadmium-free, making it gentle on sensitive skin. See our Product Care & Materials Policy.

Our premium PVD coating resists tarnish and keeps its glow through daily wear. Some fading may occur over time with exposure to moisture or chemicals. This is covered under our lifetime plating warranty. See our Repair & Warranty Policies.

  • Avoid contact with perfume, lotions, and water
  • Remove before showering, swimming, or exercising
  • Wipe gently after use with a soft cloth
  • Store in a dry pouch away from moisture and sunlight

See our Jewellery Care page.

🎁 Gift Cards and Store Credit

Gift cards and store credits are valid for 90 days from the date of issue. They can be used for any online purchase on our website. See our Gift Card & Store Credit Policy.

Gift cards and store credits can be used with discount codes unless stated during a promotion. See our Gift Card & Store Credit Policy.

❌ Cancellations

Orders can be cancelled before they are marked as Ready for Dispatch, usually within 24 to 48 hours of placing the order. Once packed or shipped, cancellations are not possible. See our Cancellation Policy.

Yes, if the request is made before production begins. After design approval, cancellations convert to store credit. See our Cancellation Policy.

🌱 Sustainability and Ethics

We believe in long life and slow luxury. We use ethically sourced materials, recyclable packaging, and responsible production methods. We encourage repairs and reuse over replacement. See our Sustainability & Ethical Sourcing Policy.

🔐 Privacy and Data Security

Yes. We comply with RBI and the IT Act 2000 data protection standards. All personal and payment data is processed on encrypted servers and never shared with unauthorized third parties. See our Privacy Policy.

Email support@elra.in to access, correct, or delete your personal information. Verified requests are processed within 7 business days. See our Privacy Policy.